North Point Ministries made a drastic pivot to digital when in-person services were first shut down due to the pandemic. Church will continue online, as they decided to stay closed through the end of 2020.
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In March, North Point Ministries made the difficult decision to no longer physically serve their community of 30,000 across their seven campuses and 90 partner churches. This arose after the U.S. implemented a mandatory shut down of in-person services due to growing cases of COVID-19.
As NPM pivoted to a digital strategy, it was apparent that the percentage of people who were willing to come back in-person at the start of the pandemic, were now leaning more towards staying digital for their safety and comfort level.
In response, NPM decided to close in-person services for the remainder of 2020. But would continuing online services and giving, maintain the same level of participation through the end of the year? Download the case study to find out!
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